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Protocols of External Dental Marketing
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Программа урока
– The idea behind promoting your dental practice beyond its physical walls
– Establishing structured approaches and methods for achieving effective external marketing results
– Combining external and internal marketing strategies
– Plan and execute targeted marketing campaigns to promote specific dental services or treatments
– Printed marketing materials and how to utilize it to promote your dental office
– Marketing tools: leads, phone calls, new clients
– Protocol of working with emails, facebook ads, social media, SMS, etc.
– The relationship between marketing costs and profitability.
Recommended for: Orthodontists, Prosthodontists, Functional dentists, Pediatric dentists, Endodontists, Restorative dentist, Periodontists, Implantologists, Oral and maxillofacial surgeons, Dental technicians, General dentists.
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Лекторы (1 человек)
Amazon best-selling author of the book, "Grow Your Dental Membership Plan" and The Complete Book On Dental Marketing.
A certified Kolbe Trainer and an expert in the science of ethical influence and persuasion having earned his Cialdini Method Certified Trainer (CMCT) designation.
The founder and president of Golden Goose Scheduling, The Phelps Institute, Your Marketing CEO, Dental Membership Direct and is a lead trainer at Sunrise Dental Solutions.
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