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Digital marketing in dentistry
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Что включено:
54мин
0.75 CE Credits (ADA CERP)
Английский
English
Доступ к записи в течение 180 дней
Программа урока
– What the world looked like before the advent of digital marketing
– How digital trends and trends in the dental industry have changed and developed in recent years
– How the old customer funnel differs from the new model
– How to attract and retain new patients with specific digital marketing tactics (website, Facebook, LinkedIn and Instagram)
– Difference between organic and paid activity, branding and direct marketing
– Options for communication with the patient: target groups
– In which social networks should I look for target groups?
– Trends in the digital behavior of the client
– Trends in the dental market
– Principles of building a digital marketing strategy
– Adaptive four-stage approach to attracting a client.
Recommended for: General dentists, Orthodontists, Prosthodontists, Functional dentists, Pediatric dentists, Endodontists, Restorers, Periodontists, Implantologists, Oral and maxillofacial surgeons, Dental technicians.
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Лекторы (1 человек)
Оne of the co-founders and continues to hold positions as CEO of Oris Dental and Executive Director of the Oris Academy.
Организатор
OHI-S
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